Many e-commerce businesses proudly provide consumers with environmentally-sustainable products that genuinely make a difference. Still, you don’t have to stop at the product level because you can go green with so much more – shipping too. Interested in learning exactly how? Keep reading.
A complete action item list can be found in your ultimate guide to shipping green for e-commerce businesses.
The best eco-friendly businesses deliver on what they promise consumers, and that commitment should include the product’s lifecycle from start to finish:
With these action items covered, you can feel confident to market your company to eco-friendly consumers, and it's easier to stand out in a crowded industry.
The next step to green shipping is to minimize returns, but how exactly do you do that? What do you need to take into account to keep eco-friendly consumers interested in your products?
Be clear and concise about your products.
If you are interested in exploring this topic further, check out our guide to minimizing e-commerce returns.
Now, we come to order fulfillment – a real opportunity to impress consumers with eco-friendly packaging and exceed customer expectations. Here are a few quick tips:
Order fulfillment is a great opportunity to promote your commitment to environmental sustainability and show consumers how genuine you are by providing recyclable or easily disposed of packaging. More tips on order fulfillment: How to make order fulfillment your competitive advantage
The last way to ship green is to optimize the supply chain and logistics with sustainability in mind, but what does that mean exactly? Today, the supply chain spans the globe, so what’s the best way to stay environmentally conscious? The answer is to speed up shipping by keeping products close to the consumer with multi-warehousing.
Multi-warehousing shortens the distance and the time it takes for products to reach consumers, yet you have to do it the right way to benefit the most.
Check out the complete ultimate e-commerce guide to shipping green to learn more about how you can go green with shipping.